Interview with Emil Turesson
Thriving in the Fast Lane: My life as a Key Account Manager
Grassfish has always been a place where things move fast—and that’s exactly what energizes me. I thrive in environments where there’s a lot happening, where no two weeks look the same, and where you feel Monday turning into Friday in the blink of an eye. That pace, paired with the trust we give each other, is something unique. At Grassfish, you’re encouraged to take responsibility, make decisions, and grow. It creates a culture where creativity and problem-solving come naturally.
I first joined Grassfish back in 2016 as a Project Manager in our supply chain team, and after a year working in the AV industry, I chose to return—this time as a Key Account Manager. The step felt natural since I’ve always had close customer contact, and now I get to work even more hands-on with helping clients create real value. Transparency and simplicity in communication are key for me; say things as they are, keep it clear, and build trust.
What excites me most about the digital in-store world is the entire journey—from early planning to seeing a concept come to life across multiple locations. The industry changes quickly, and pushing our customers to think differently is a challenge I genuinely enjoy.
But the best part of my job? Definitely the people. The everyday moments, the teamwork, and all the activities we share make Grassfish a place I’m proud to be part of.
Read the full interview with Emil here ➝
Quick 5: This or That?
Coffee or Tea?
Emil: Coffee, Coffee, and Coffee!
Pizza or pasta?
Emil: Pasta
Start work late or leave early?
Emil: Work early and leave late 😄
Cookies or chips?
Emil: Chips
Beach holiday or ski vacation?
Emil: Beach holidays 🙂
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